AI summary
Head of Marketing / Marketing Director (Retirement Counselor) role at Glen Park Senior Living, supporting an assisted living community by generating and following up on leads while helping with resident onboarding and front-office coverage. You'll run the strategic marketing plan using a CRM, coordinate tours and community events, and act as a key liaison for families and residents. Standout perk: $1,000 hiring bonus plus health, dental and vision insurance.
Key skills
Assisted living facility experienceCRM software (contact/lead management)Lead generation and follow-upStrategic marketing plan executionResident onboardingCustomer serviceTime managementCommunity tours and presentationsComplaint/grievance resolutionLive-Scan fingerprint clearance
Salary not listed — comparable Glendale, CA marketing director / community sales roles in senior living often pay roughly $70k–$110k base, depending on experience and bonus/commission structure.
You'll thrive here if you have assisted living experience and enjoy balancing lead-generation marketing with hands-on family support, tours, and day-to-day community operations.
Why apply
- $1,000 hiring bonus
- Health, dental, vision insurance
- Work directly with residents and families
About Us
Glen Park Senior Living is dedicated to providing exceptional senior living solutions, focused on enriching the lives of our residents. We're hiring a Marketing Director/ Retirement Counselor to join our team. In this role, you'll assist with resident onboarding and generate leads for our community.Follow up with leads and develop new resources using CRM software.
Present community benefits effectively.
Understand customer needs and wants.
Conduct morning rounds to ensure facilities are tour ready.
Assist with administrative tasks.
Attend community events.
Maintain liaison with families and residents.
Resolve resident complaints and grievances.
Assist in the front office.
Experience working in an Assisted Living Facility, is required.
Completion of at least 60 college or continuing education units is required.
Current training in first aid and CPR is preferred.
Need to have the flexibility to relocate and travel as needed for the position.
Execute Strategic Marketing Plan
Utilize CRM software to manage all contacts.
Special Skills Needed:
Personal characteristics, physical energy, and competence to work effectively with families seeking non-medical care.
Customer service and time management skills.
Prolonged periods sitting at a desk and working on a computer.
Live-Scan Fingerprint Clearance
Health, dental, and vision insurance
HIRING BONUS OF $1,000*